Privacy Policy

Privacy Policy

Effective Date: April 1, 2004 (Updated July 2026)

Ardent Counseling Center

At Ardent Counseling Center, we care deeply about your privacy. When you use our website or talk with us online, we want you to know how your personal health information is used and protected. This policy explains how we keep your information safe and your rights under the law, including the HIPAA and HITECH Acts.

What Information We Collect

When you visit our website or fill out a form, we may collect your name, phone number, email address, and other details. If you use our secure patient portal, we may also collect health-related information so we can provide care or respond to your needs. We also collect general website data like your device type or IP address to help improve our site.

How We Use Your Information

We only use your information to:

  • Schedule appointments
  • Communicate with you and your provider
  • Work with your insurance for billing and payment
  • Follow healthcare laws and rules

We do not sell your information to anyone.

Who We Share It With

We may share your information:

  • With your permission
  • With your provider to help with treatment
  • With your insurance company to help pay for services
  • If the law says we have to, like in emergencies or court cases
  • With trusted partners who help us run our business (they must follow the same privacy rules we do)

How We Keep Your Information Safe

We take your privacy seriously. We use secure systems, encrypted tools, and trained staff to keep your information safe. If you use our patient portal, the information you send is protected and private.

Your Rights

You have the right to:

  • See a copy of your health records
  • Ask us to fix any errors in your records
  • Ask us not to share your info in certain situations
  • Ask us to contact you in a specific way (like by phone or email)
  • File a complaint if you think your privacy has been violated—without fear of punishment

To ask for any of these rights, just contact us:

Changes to This Policy

We may update this Privacy Policy from time to time. If we do, we’ll post the changes here with a new date so you know when it was updated.

If you have any questions or concerns about your privacy or this policy, we’re here to help. Please reach out by phone or email.

Website Tracking and Advertising

This website uses tracking technologies, including cookies and similar tools, provided by third-party advertising platforms such as Microsoft Advertising and Google Ads. These technologies collect information such as your IP address, browser and device type, pages visited, and interactions with our ads, for purposes including:

  • Measuring the effectiveness of our advertising campaigns
  • Understanding how visitors use our website
  • Showing you relevant ads on other websites you visit (remarketing)

This information may be shared with Microsoft and Google for these purposes. We do not sell your personal information to third parties for their own independent marketing purposes.

Your Choices

You can opt out of personalized advertising and this kind of tracking in several ways:

Opting out will not affect your ability to use this website or receive care from Ardent Counseling Center, it only limits the ads you see.

A Note About Our Website

Our website is meant to give general information and help you connect with us. Please don’t share sensitive health details in contact forms. If you need to send private health information, use our secure patient portal.